Gregg is a native San Franciscan and semi retired entrepreneur with a long history of community advocacy in San Mateo County. As a resident of Montara and a former member of the Midcoast Community Council he frequently provides sharp analytical commentary on regional infrastructure and environmental policy. A former finance and tech executive who helped found MIT's Clean Tech Program in Northern California in 2003, Gregg has pioneered concepts in financial analysis and fiscal sustainability.

He is a steadfast advocate for sensible cost effective investments that actually serve communities without placing undue burdens on taxpayers including telecommunications, stormwater management and water & sewer. As President he has authored papers on the True Cost of Transit, flaws in Plan Bay Area 2050+, hidden costs of public works infrastructure, cost benefit of major infrastructure projects and a better approach to Bay Area Transit than the SB63 RTM approach. All of these are available on the SHIFT SubStack.

Thunder brings decades of professional problem solving experience at Silicon Valley giants like Google and an unmatched passion for demanding financial transparency from our government. Renowned for his notorious deep dives into complex technical architecture, Thunder has translated that expertise to the political system by auditing legislation and following taxpayer money with the same rigorous precision he uses to follow data. He recently ran as a candidate for Governor of California, focusing his campaign on tackling the state's escalating affordability crisis.

As CABAT's Chief Information Officer, he is channeling that relentless energy into exposing the realities of the Regional Tax Measure. Pointing to what he calls a “disgusting lack of accountability in the bill and the gaslighting around this $17 billion dollar blank check,” Thunder is leading the charge to ensure voters are fully informed about the $6 billion in state bailouts and the six years transit agencies have already had to adjust to changed commute patterns. He is especially focused on his home county of Santa Clara because 84% of the extra tax revenue collected there will go to the VTA, an agency explicitly exempted from the measure's so-called “accountability” provisions.

Marc Joffe is President of the Contra Costa Taxpayers Association, where he advocates for “Good government at affordable cost”. After a long career in the financial industry, Marc moved into the public policy space in 2011.

Since then, he has worked for three think-tanks and contributed op-eds to The Mercury News, Orange County Register, Wall Street Journal and other publications. His long-form research has been published by the California State Treasurer’s Office, UC Berkeley, the Mercatus Center and Reason Foundation. Marc earned his MBA at New York University and MPA at San Francisco State University.

Tom has over a half century of experience in public transit, government finance and construction project management. He founded and led the transit industry practice of what is now Deloitte & Touche, LLP as he rose from staff auditor to Partner and National Transit Services Director. He has served well over 100 transit operators, planning agencies and Federal and state agencies with a variety of different types of projects from long-term operating/capital/financial projections and models to IT design and implementation to performance audits and more. His local clients include AC Transit, BART, County Connection, Golden Gate, King County (Seattle) Metro, MTC, Monterey-Salinas Transit, Sac RT and VTA. He has also served CTA, DART, Denver RTD, Metro (Minneapolis/Saint Paul), Miami-Dade Transit, NJTC, SCRTD and Tri-Met.

Notably, he also served as the Chief Financial Officer of SCRTD in Los Angeles, the third largest transit agency in the U.S. and AC Transit. He holds a BSBA in Accounting and Finance from the University of Nebraska-Lincoln and an MBA in Finance from Indiana University-Bloomington.